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5 Reasons Why You Need SEO (in 2022)
It Can Be Your #1 Growth Channel
I’ve built many businesses using nothing but Search Engine Optimization as my core digital marketing channel. We’ve also turned SEO into the #1 digital marketing growth channel for hundreds of companies.
And want to know what’s cool when SEO is your #1 digital marketing channel?
You’re not reliant on expensive ads that become more difficult with each passing day.
And you’ll experience this:
Get Leads and Sales 24/7
Google works around the clock to send you qualified traffic, leads, and sales. It doesn’t take breaks. And once you rank, you can get 24/7 sales for YEARS—more on this in a second.
But you might be wondering: why is Search Engine Optimization so effective?
For one simple reason:
When someone searches for “St Louis SEO consultant,” I know what they want. They need a St Louis SEO company to help them get better rankings.
If someone searches “what is Search Engine Optimization,” I know they’re interested in learning about SEO or inbound marketing.
That’s the power of intent within search engines. Intent allows you to create pages based on what the searcher is looking to achieve.
As a result, you can target keywords at each stage of a buyer’s journey.
And this all happens on autopilot. Bringing me to the next important point:
The Value Lifespan Dominates Every Other Channel
Social media marketing is like winning the lottery. 99% of the time, it’s based on luck. Unfortunately, the truth is that most social media marketing campaigns fall on deaf ears.
In other words, most campaigns don’t work! There are a few reasons, but one is that the lifespan of social content is short.
For example, you post a Tweet, which may get traction for a week. Then you need to do it again over and over to maintain any visibility.
But for SEO, you create one asset, rank it, and you’ll keep getting traffic, leads, and sales for years.
You get it, Search Engine Optimization is awesome. But now here’s the most important reason to get started now:
Time in the Market
Your competitors are already investing in SEO and inbound marketing, and if you aren’t, you’ll be playing catch up.
Here’s the deal: SEO is like investing.
You may have heard the concept that “time in the market beats timing the market” within investing. The same is true for SEO.
You need to be doing Search Engine Optimization (be in the market) to get the compounded benefits. SEO is a long play, and the longer you wait, the harder it gets.
And this isn’t my opinion; it’s math.
If your competitors have 100 SEO content assets working right now, you’ll need to create 100. If your competitors have 1,000 backlinks, you’ll need 1,000 backlinks. To beat them, you have to narrow the gaps between you and your competitors. It’s that simple. So the longer you wait, the harder it gets!
Our St Louis
Local SEO Service
Want to dominate your local search area and capture all the best leads and customers? Our local SEO services rank small businesses in Google’s local search pack and the organic results. That means you can occupy more real estate for your most important keywords.
Our SEO company will turn your website into a lead generation machine. through advanced SEO, content marketing, and link acquisition.
It doesn’t matter whether you’re in the competitive legal vertical or you’re a solo business owner; we’ve seen it all.
National SEO Service
Are you targeting customers across the entire country? Good news. National SEO services are our bread and butter. We’ve ranked in the most competitive verticals like health, supplements, law, and B2B.
So we’ll make Google your #1 customer acquisition channel through developing an effective organic SEO strategy, performing technical SEO (UX optimization, site speed optimization, etc), content marketing, and link building. As a result, we’ll explode your organic website traffic and keyword rankings.
Keyword Research Service
Anyone can find keywords, but knowing what keywords are best takes years of experience. That’s when we come in. Our proprietary keyword research process identifies the best keywords based on countless variables.
SEO Audit Service
Need a blueprint for driving organic traffic, leads, and sales? Our SEO audit service will give you the foundation you need to succeed with Search Engine Optimization (on your own).
Link Building Services
Already have a solid on-site and content foundation? Backlinks are the fuel on the fire to take your SEO performance to the next level. We’ll get you the best editorial backlinks (that work) using proven and safe link building tactics.
1-on-1 SEO Consulting
Already doing well with SEO, but need some support (from real experts) to get even better results? Our team of top 1% SEO experts can help—work 1-on-1 with one of our consultants every month to elevate your performance.
In a Sea of St Louis SEO Consultants, Why Us?
Results, Not Silly Deliverables
Do you care if a St Louis SEO company updated your title tag? As a business, you care about one thing: results from your Internet marketing efforts. That’s why we focus on the high-impact actions that will deliver the best results (long-term). Not all actions are equal in Search Engine Optimization. So instead of nonsense deliverables, we focus on what works.
Speaking of results, here’s a taste of what we can do:
Work with Experts, Not Interns
Our team is intentionally small because we only hire the top 1% of SEO professionals. Would you rather have a seasoned professional working on your campaign or an intern? That’s how 99% of agencies work. They assign an inexperienced account manager to manage your campaign. They’re focused on scaling; we’re focused on results.
Get a Custom Campaign, Not a Cookie-Cutter Approach
Every SEO and inbound marketing situation is unique and requires a customized strategy. Therefore, we will assess your situation and develop a personalized plan that works.
Radical Transparency, Not SEO “Secrets”
There are no “secrets” in Search Engine Optimization. Anyone that claims so is likely engaged in the shady side of Internet marketing and SEO. We share every single action and result with you. You have access to the exact Google folder where all of our work lives. That way, you never have to wonder what we’re doing. Plus, we also:o:
Over-communication, Not Ghosting
You deserve to see the work we’re doing, and we’re also proud of our work. So that’s why we make it a point to have many touchpoints to keep you in the loop.
Meet Your SEO Team
Nathan Gotch is a top 1% SEO consultant in St Louis. Nathan has led hundreds of successful SEO and content marketing campaigns since 2013. He also founded GotchSEO.com, which has attracted over 5,000,000 visitors. And his YouTube channel has over 1,000,000 views. Nathan’s SEO expertise is on Semrush, Ahrefs, Search Engine Journal, and Forbes.
Client Success Director
Simon is a top 1% SEO expert who’s ranked in the most competitive affiliate verticals. He’s also helped countless local businesses generate more leads (through SEO).
Lead SEO Consultant
Natalia is one of the best SEO experts globally, and she’s ranked in challenging verticals. Some of which include coffee, STD testing, legal, and even real estate.
Frequently Asked Questions
How much does SEO cost?
Before I explain, it’s important to reframe this question. Search Engine Optimization is NOT a cost. It is an investment. You put $1 in when it works and get $2 + out.
Now I will say this:
Working with the wrong partner will turn SEO into a cost.
You’ll flush money right down the toilet if you pick an inexperienced SEO agency that engages in sketchy SEO tactics.
Now back to the original question: how much investment is necessary to get SEO results?
First, the total investment you should expect is specific to your industry. Second, it’s based on the individual or digital marketing agency’s amount of experience. In the case of industry, the more competitive it is, the bigger the budget you’ll need to breakthrough.
For example, ranking for “St Louis personal injury lawyer” is much more competitive than trying to rank for “St Louis hot dog stand.” The second piece of the equation is experience.
Take a look at this study from Ahrefs:
You’ll need to invest more to work with an experienced digital marketing professional. Some SEO professionals might become great at what they do.
But are you willing to take that risk?
It’s much less risky to invest with an SEO agency that already has the battle scars through years of experience. So, yes, you’ll need to invest more, but it’s a much better long-term investment.
Picking the wrong vendor can lead to poor quality work and penalties from Google. In the long run, fixing poor-quality SEO work will cost you much more.
Work with an experienced SEO agency out of the gate to save yourself the headache.
Should you work with a big digital marketing agency?
There are many great “big” St Louis digital marketing agencies out there. But, most digital marketing agencies offer Search Engine Optimization as an upsell, not as a core service.
For example, they may specialize in web design and web development but then provide SEO as a backend offer.
You know that a jack of all trades is a master of none.
No St Louis SEO companies can be great at:
- brand strategy
- web design / web development
- app development
- graphic design
- email marketing
- media planning
- conversion optimization…
SEO is an advanced skill set that’s constantly changing.
To be top 1% at SEO (like us), you need to focus 100% of your time and effort on it. That’s why we ONLY do SEO.
Yes, this hurts our topline by not offering other services. But the sacrifice is worth it because we can do exceptional SEO work for our clients.
The other downside with a full-service marketing agency is that you’ll be another number on their roster. When you work with us, we are partners and extensions of your business.
In other words, we treat your business as if it was our own.
You’ll be working with our top 1% SEO experts, not a college intern without experience.
Book Your SEO Strategy Call
We’ll analyze your website and give you free feedback for driving better SEO results (fast). Apply your free SEO diagnosis now: